In the midst of trade tariff debate, industry leaders on Sunday indicated that India enjoys a great edge in high-value manufacturing and that this could end up opening export doors for them with appropriate policy support. Policy support such as extended PLI schemes and improved export incentives can enable the dollar13 billion Indian TV industry to capture global supply gaps. The cut in Basic Customs Duty (BCD) on essential electronics products will also support the 'Make in India' initiative and enable the government to achieve Prime Minister Narendra Modi's ambitious goal of $500 billion in electronics manufacturing.
The initiative will support India's electronics manufacturing sector with mobile phones, smart LED TVs, and other electronic products more within the reach of people while making the country a key player in global supply chains."To really make the best of it, we need to double up on infrastructure, skill building and get India more business-friendly as a manufacturing hub," said Arjun Bajaj, Director, Videotex. India's television market is changing rapidly getting larger screens, smarter technology, and premium experiences are fueling growth.
"Videotex is keeping pace by scaling up manufacturing capacity, back-integrating operations such as injection moulding, and doubling R&D in quest of smart TV solutions. Our new factory, which will be operational in full swing at the start of next financial year, will boost production as well as innovation," Bajaj added further. The company dominates close to 90 per cent of India's webOS Hub market and are in the process of going for deeper customizations along with launching premium projects using this solution. Further, by introducing its new Mini LED line-up into the market, Videotex becomes the first original design manufacturer (ODM) to design this in India.
We are also looking at export opportunities to sell Indian-made TVs overseas," Bajaj added. The size of India's domestic market, which minimizes dependence on foreign demand, is likely to shield the country from the US tariff increase, with the economy likely to sustain a growth of 6.5 per cent in FY26, said global ratings agency Fitch. A recent report by Morgan Stanley had also mentioned that India is the "best placed country in Asia," in the midst of the global uncertainty that was caused by US President Donald Trump's threat to raise tariffs, due to the low ratio of goods exports to GDP and robust fundamentals.
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